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Kia is kicking off 2010 by extending its unique seven-year warranty to all its cars – delivering Europe's best manufacturer-backed protection for new car buyers.
Previously available on Kia's European-built products such as cee'd and Sportage, the seven-year warranty will now apply to every vehicle in the Kia range from the Picanto city car to the range-topping Sorento.
“We have already declared our intention to become the world's No1 car maker for customer satisfaction and our new 7-Year Kia Warranty on all models is a major step towards achieving that goal,” commented Paul Philpott, Chief Operating Officer, Kia Motors Europe.
The new “7-Year Kia Warranty” will apply to all vehicles sold and registered in more than 20 European countries after 1 January 2010.
Michael Cole, Managing Director of Kia Motors (UK) Ltd., explained: “The warranty covers every vehicle in our line-up for up to seven years – and no-one in the business can boast that. Even better, the warranty is transferable to subsequent owners bringing a big boost for used values.”
“The new 7-Year Kia Warranty is simply the ‘longest and best' warranty available on any car, anywhere in Europe. Clearly, a longer warranty is a better warranty and this move will give every Kia owner not just enjoyable motoring but genuine long-term peace of mind.”
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